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Portfolio Lead (Landscaping)
Nicole Bennett is Product Portfolio Lead (Landscaping) at Marshalls, where she leads the strategic development of the company’s landscaping product portfolio across both Commercial and Domestic markets.
With more than 10 years’ experience across the construction and manufacturing sectors, Nicole plays a key role in shaping product strategy, innovation and portfolio performance within the Landscaping division. Working closely with customers, commercial teams and manufacturing functions, she focuses on delivering solutions that respond to the evolving needs of the built environment while supporting long-term commercial growth.
Nicole has extensive experience in product lifecycle management, go-to-market strategy and new product development, with a strong focus on improving profitability, accelerating innovation and optimising product portfolios. She is currently leading initiatives around NPD acceleration and value-led product strategy to strengthen Marshalls’ market position and support future growth opportunities.
Passionate about understanding the needs of different customer groups, Nicole works across a broad range of stakeholders – including landscape architects, designers, contractors, merchants and homeowners – helping ensure products and solutions are aligned with both technical requirements and market demand.
Nicole is a strong advocate for customer-led innovation and believes the future of landscaping lies in combining commercial insight, sustainability and product performance to create better outcomes across the built environment.
A regular contributor to strategic product and brand discussions within the industry, Nicole speaks on topics including product innovation, portfolio optimisation, customer-led product strategy, sustainability in manufacturing and the future direction of landscaping products and solutions.
Connect with Nicole on LinkedIn here.